Generating Engaging Promotional Videos for E-commerce Platforms (Student Abstract)

There is an emerging trend for sellers to use videos to promote their products on e-commerce platforms such as Taobao. com. Current video production workflow includes the production of visual storyline by human directors. We propose a system to automatically generate visual storyline based on the input set of visual materials (e. g. video clips or still images) and then produce a promotional video. In particular, we propose an algorithm called Shot Composition, Selection and Plotting (ShotCSP), which generates visual storylines leveraging film-making principles to improve viewing experience and perceived persuasiveness.

Authors

• Chang Liu Tsinghua University
• Han Yu Nanyang Technological University, Singapore
• Yi Dong Nanyang Technological University
• Zhiqi Shen Nanyang Technological University
• Yingxue Yu
• Ian Dixon
• Zhanning Gao
• Pan Wang
• Peiran Ren Tongyi Lab
• Xuansong Xie Tongyi Lab
• Lizhen Cui Shandong University
• Chunyan Miao Nanyang Technological University

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