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Fengbin Zhu

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3 papers

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AAAI Conference 2025 Conference Paper

CrAM: Credibility-Aware Attention Modification in LLMs for Combating Misinformation in RAG

Boyi Deng
Wenjie Wang
Fengbin Zhu
Qifan Wang
Fuli Feng

Retrieval-Augmented Generation (RAG) can alleviate hallucinations of Large Language Models (LLMs) by referencing external documents. However, the misinformation in external documents may mislead LLMs' generation. To address this issue, we explore the task of "credibility-aware RAG", in which LLMs automatically adjust the influence of retrieved documents based on their credibility scores to counteract misinformation. To this end, we introduce a plug-and-play method named Credibility-aware Attention Modification (CrAM). CrAM identifies influential attention heads in LLMs and adjusts their attention weights based on the credibility of the documents, thereby reducing the impact of low-credibility documents. Experiments on Natual Questions and TriviaQA using Llama2-13B, Llama3-8B, and Qwen1.5-7B show that CrAM improves the RAG performance of LLMs against misinformation pollution by over 20%, even surpassing supervised fine-tuning methods.

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NeurIPS Conference 2025 Conference Paper

IGD: Token Decisiveness Modeling via Information Gain in LLMs for Personalized Recommendation

Zijie Lin
Yang Zhang
Xiaoyan Zhao
Fengbin Zhu
Fuli Feng
Tat-Seng Chua

Large Language Models (LLMs) have shown strong potential for recommendation by framing item prediction as a token-by-token language generation task. However, existing methods treat all item tokens equally, simply pursuing likelihood maximization during both optimization and decoding. This overlooks crucial token-level differences in decisiveness—many tokens contribute little to item discrimination yet can dominate optimization or decoding. To quantify token decisiveness, we propose a novel perspective that models item generation as a decision process, measuring token decisiveness by the Information Gain (IG) each token provides in reducing uncertainty about the generated item. Our empirical analysis reveals that most tokens have low IG but often correspond to high logits, disproportionately influencing training loss and decoding, which may impair model performance. Building on these insights, we introduce an Information Gain-based Decisiveness-aware Token handling (IGD) strategy that integrates token decisiveness into both tuning and decoding. Specifically, IGD downweights low-IG tokens during tuning and rebalances decoding to emphasize tokens with high IG. In this way, IGD moves beyond pure likelihood maximization, effectively prioritizing high-decisiveness tokens. Extensive experiments on four benchmark datasets with two LLM backbones demonstrate that IGD consistently improves recommendation accuracy, achieving significant gains on widely used ranking metrics compared to strong baselines. Our codes are available at \url{https: //github. com/ZJLin2oo1/IGD}.

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TMLR Journal 2025 Journal Article

Understanding Embedding Scaling in Collaborative Filtering

Yicheng He
Zhou Kaiyu
Haoyue Bai
Fengbin Zhu
Yonghui Yang

Scaling recommendation models into large recommendation models has become one of the most widely discussed topics. Recent efforts focus on components beyond the scaling embedding dimension, as it is believed that scaling embedding may lead to performance degradation. Although there have been some initial observations on embedding, the root cause of their non-scalability remains unclear. Moreover, whether performance degradation occurs across different types of models and datasets is still an unexplored area. Regarding the effect of embedding dimensions on performance, we conduct large-scale experiments across 10 datasets with varying sparsity levels and scales, using 4 representative classical architectures. We surprisingly observe two novel phenomenon: double-peak and logarithmic. For the former, as the embedding dimension increases, performance first improves, then declines, rises again, and eventually drops. For the latter, it exhibits a perfect logarithmic curve. Our contributions are threefold. First, we discover two novel phenomena when scaling collaborative filtering models. Second, we gain an understanding of the underlying causes of the double-peak phenomenon. Lastly, we theoretically analyze the noise robustness of collaborative filtering models, with results matching empirical observations.

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